About SaaS Assistant

We help SaaS companies design, build and grow their products

SaaS Assistant is an agency that works only with software as a service companies. We design products and websites, build applications, and help the right customers find them through SEO and paid advertising.

Who we are

One focus. Software as a service.

SaaS Assistant is a design, development and growth agency for SaaS businesses. That is all we do.

SaaS products have their own challenges. People need to understand the product quickly. Trials need to turn into active users. Websites need to explain complex features simply. Marketing has to lead to demos, sign ups and paying customers, not just clicks.

Because we only work with SaaS, these problems are our everyday work. We help companies solve them at every stage, from a first idea to a growing product.

  • SaaS onlyEvery project we take on is for a software company.
  • Design to growthProduct, website, code, SEO and paid ads under one roof.
  • Clients worldwideUSA, UK, Canada, Australia, New Zealand and Europe.

What we do

Four services, one SaaS journey

Each service solves a different problem. Together they cover the path from idea to growth.

SaaS Design

What it covers
Product UI/UX, SaaS websites, redesigns and UX audits.
Problem it solves
Products that are hard to learn, and websites that don’t explain the product.
Who it’s for
Founders shaping an MVP, and teams improving an existing product.
See SaaS design services

SaaS Development

What it covers
MVPs, web applications, SaaS websites and development consulting.
Problem it solves
Turning an idea or design into a working, scalable product.
Who it’s for
Startups building a first version, and companies adding or rebuilding features.
See SaaS development services

SEO

What it covers
SaaS SEO, content writing, site migrations, and visibility in AI answers (AEO and GEO).
Problem it solves
Products that buyers can’t find when they search.
Who it’s for
SaaS companies that want steady, long term organic growth.
See SaaS SEO services

SaaS Paid Advertising

What it covers
Campaigns on Google, LinkedIn, Meta, Microsoft, Reddit and X.
Problem it solves
Ad spend that brings clicks but not demos, trials or customers.
Who it’s for
SaaS teams that need qualified pipeline now.
See SaaS paid advertising services

Where we help

From first idea to steady growth

You can work with us on one stage or several. Because one team understands the whole product, nothing gets lost between design, code and marketing.

  1. 1

    Idea

    Shape the product and design the first version.

    Design
  2. 2

    MVP

    Build it, launch it and learn from real users.

    Design and development
  3. 3

    Launch

    Explain it clearly with a website that converts.

    Design, development and SEO
  4. 4

    Growth

    Bring in the right customers and keep improving.

    SEO, paid ads and design

How we work

A clear process, agreed up front

  1. 01

    Understand

    We learn about your product, customers, goals and challenges.

  2. 02

    Plan

    We agree a written scope, timeline and price before work starts.

  3. 03

    Deliver

    Your project lead keeps the work moving and keeps you updated.

  4. 04

    Improve

    Where ongoing work is part of the plan, we review results and suggest next steps.

Who we work with

Software companies at every stage

Our clients are businesses that build and sell SaaS. If you’re not sure we’re the right fit, ask us. We’ll tell you honestly.

  • SaaS foundersTesting an idea and planning a first version.
  • StartupsDesigning and building an MVP to launch.
  • Growing SaaS companiesImproving a live product, website or onboarding.
  • Product and engineering teamsAdding design or development capacity.
  • Marketing teamsGrowing search visibility and qualified leads.

What you can expect

How we work with our clients

One project lead

One person is your main contact from start to finish. You always know who to ask.

Written scope first

Scope, timeline and price are agreed in writing before any work starts.

You own your work

Designs, code and content belong to you once paid for. Ad accounts stay in your name.

Joined up skills

Design, development, SEO and paid ads work from the same understanding of your product.

Technology we build with

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Python
  • PostgreSQL
  • Docker
  • AWS

Our work

Results from SaaS client projects

Client names are kept private. We’re happy to talk through the details.

View Case Studies

Learning app, Italy

Driving theory app

Design, development, SEO, AEO, GEO and Google Ads

  • +38%quiz completion
  • 1.8saverage page load
  • ~20,000organic visits a month from a new domain

HR platform, idea to launch

HR management software

Product, website and trial sign up flow

  • +45%trial sign ups
  • 40%less HR admin time
  • ~11,000organic visits a month

Wellness, New Zealand

Wellness platform

Platform improvements

  • +40%engagement
  • 30%less admin
  • 50%faster page loads

Have a SaaS project in mind?

Tell us what you’re working on. We’ll reply with next steps.